Search Engine Optimization

Boost Your Search Rankings And Increase Conversions With JEWAM Digital SEO Solutions!

Frequently Asked Questions

Every search engine optimisation campaign should begin with an in-depth SEO audit. This phase is where we will comprehensively analyse your targeted search terms, competitors and your website. The results of this audit will be the foundation on which your strategy is built.

When analysing your keywords (such as ‘SEO Manchester’), we will also look to identify additional and relevant ‘longtail keywords’ that could be more straightforward search terms to target (such as ‘Search Engine Optimisation Agency in Manchester’ / ‘SEO Agencies in Manchester’). The premise behind this is that while we are working towards ranking for the main keywords (‘SEO Manchester’), we are also bringing relevant search traffic into your sales funnel and generating a quicker return on your search marketing spend.

Looking at your competitors next, we will identify why the search engines are rewarding them and to what extent their content adequately answers the searchers’ question. We will also analyse their backlink profile and see why they have attracted the links that they have, outlining strategies to get similar links as well as how to attract additional higher quality ones.

Lastly, we will audit your website. This audit focuses specifically on areas such as your website speed, user experience, structured data, schema mark-up, site structure, internal linking and most importantly, your content.

After the audit is complete, the next stage is often to implement the identified on-page SEO fixes. This stage is where the quickest improvements in organic rankings can often be seen.

At the highest level, we may need to install an HTTPS certificate, update your server to LiteSpeed and optimise caching to improve server response time and speed. Next, we will optimise your content management system. This may include adding or developing plugins that eliminate render-blocking resources, remove unused CSS and reduce JavaScript execution time. During this phase, we will also look at your site structure to ensure relevant content is grouped together properly and solidifies your website as an expert on the topic and therefore a more relevant result in the eyes of search engines.

Next, we will implement any UX and structured data changes to the website to ensure that your visitors are finding the information that they need quickly and in an easy-to-digest format. This is a highly data-driven task, where we will analyse the flow of traffic through your website from Google Analytics, as well as use heat-mapping software to see if users are performing the actions on-site that we want them to.

As part of the SEO Manchester onboarding process, we will create a content calendar. This will outline new pages that may need creating as well as improvements in current content. The content that is curated and published will need to be engaging, informative and most importantly answer the searchers’ question comprehensively. Content can also be used to expand on certain topics around your root keywords, further solidifying your website as the primary authority on the subject and therefore more likely to be the most relevant search result in Google.

Additionally, we may also plan out flagship pieces of content built around attracting links to your website. This could include in-depth studies, surveys and polling to develop unique data sets and perspectives on your market that is likely to be picked up by both the press and relevant websites in your industry. We will always work closely with you to ensure that the content we curate fits well within your brand identity and is appropriate for your market.

A fundamental aspect of the Google core algorithm (and the subsequent order of the search results) revolves around how many ‘backlinks’ a website has. Backlinks are hyperlinks from other websites that reference content on another domain. The more high-quality backlinks that a website has, the more likely Google is to see the website as trustworthy and an authority on a topic.

There are numerous effective and sustainable strategies for building backlinks that we use at Gorilla Marketing. Common methods often involve creating content for other websites (guest posting), finding broken links on sites that we want links from (and asking for it to direct to you instead) and ‘skyscraping’ competitor content by vastly improving it and getting their backlinks changed to your website instead.

Lastly, we also receive daily updates from a network of over 10 000 reporters and media contacts who are looking for comments on stories from industry experts which will often include a backlink from high-authority news domains. We are also able to curate and pitch industry news stories on behalf of clients to further maximise coverage opportunities.

We truly believe that transparency and accountability to the client are integral mechanisms of any SEO campaign working. Unlike other agencies, you won’t deal with an ‘account manager’ who is often on commission to keep you on the books. Your relationship with Gorilla Marketing will always be through the Manchester SEO manager who is handling your account and doing the actual SEO of your website. This means that you can get instantaneous updates on your campaign with either a quick phone call or email.

Additionally, we put a lot of emphasis on our reporting and ensuring that you understand why we are taking the steps that we are. You will get an overview of everything that has been implemented and what we plan to implement next; as well as tracked improvements in your website rankings, traffic and subsequent sales.


Got a Question?

Here you will find general information about what Avante Health offers and other frequently asked questions. Please call the Avante Health Information Center at 03330069610 or contact us via email at if you have additional questions.

Let’s Grow Your Traffic

Our SEO team knows what it takes to improve your rankings using advanced tactics that give you clout with Google and with your readers. We remain a step ahead of the current trends and adjust our strategies as needed to keep up with Google’s latest algorithm. We provide you with both on-page and off-page SEO, as well as in-depth reporting and analytics using some of the top tools in the industry like Moz, Google Analytics, Raven Tools, and more.

SEO To Business Goals

Search Engine Optimization is the process of increasing your search engine rankings and driving quality traffic to your website. This is done by creating well-written content that features strategically placed keywords, keeping your site clear of issues like broken links, enhancing your website’s security, external link-building, on-site optimizations and more.

SEO Is Key?

When it comes to market your business online, Google is a powerful tool. To enjoy the benefits that Google offers, you need to ensure that your site is ranked among the top search engine results pages. In fact, first-page ranking is crucial for online visibility which is how our Search Engine Optimization services can help you and your business. As an expert digital marketing and Search Engine Optimization agency. We are here to address all of your SEO needs.

Keyword Map and Meta Map

Keyword mapping is the process of assigning or mapping keywords to specific pages on a website based on keyword research.

Keyword Research and Ranking

Keyword research is the process by which you research popular search terms people type into search engines and include them strategically in your content.

SEO Optimized Content Creation

Content optimization is the process of making sure content is written in a way that it can reach the largest possible target audience.

SEO Optimized Blogs

Blog SEO is the practice of optimizing the content of the blog, site architecture and HTML code for search engines.

Link Building Services

Link building in the Search Engine Optimization, simply put, is the process of getting other websites to link back to your website.

Local Citations and Directories

The local citation or directory is any online mention of the name, address, and phone number of a local business.

Why Choose us

We at Jewam Digital Solutions, aim to build a bridge between your business and your potential customers. We enhance your online presence which helps in incremental revenues as your trusted digital marketing partner.

Our sole ambition is to cover almost all the technical and graphic aspects of online tools essential for your business including design, advertising, brand development, promotion and sales.

High Teamwork

User Oriented

100% Confidential